Description

Understand the crisis phenomenon to better prepare for it. Identify internal and external stakeholders. Prepare your organization. Ask yourself the right questions to deal with media pressure. Develop a response strategy. During this training, participants will learn to identify the pitfalls to avoid and the attitudes to promote, in order to secure the company's e-reputation.

Who is this training for ?

For whom ?

Any team manager who is experiencing or has experienced a crisis or uncertainty situation (merger, increase or decrease in activity, reorganization, pressure on results, conflicts, etc.) and who wishes to acquire the managerial tools to manage it better.

Prerequisites

• Be a team manager.
• Have experienced or been required to manage a crisis situation within their structure.

Training objectives

Set up a crisis management system

Recruit and train crisis unit actors

Establish a communications strategy to deal with the media crisis

Integrate social networks into your monitoring and communication strategy

Manage your e-reputation

Develop your personal ability to communicate effectively in a crisis situation

Training program

• Difficult period or crisis: deciphering your team’s situation
  • - Reorganization, takeover, merger, decline or growth in activity, conflicts between teammates... understand the different types of crisis
  • - Analyze the causes, issues and specificities of each situation
  • - Decipher the impact and repercussions of a difficult situation on the team, employees and their interactions
  • - Identify “weak signals” to anticipate difficult situations
• React as a leader in the face of a crisis situation
  • - Adopt the right management style to effectively support each employee: the contributions of situational management
  • - Involve your team in the search for a solution (participative meetings, feedback interviews, etc.)
  • - Take a step back to maintain your judgment and decision-making skills
  • - Manage your doubts and stress as a manager: do not identify the problem... but manage it
  • - Adopt a winning posture to maintain the motivation and cohesion of your team
• Defuse tensions and manage uncertainties
  • - Doubts, tensions, stress, aggressiveness, withdrawal... understand emotional responses and defense mechanisms in the face of losing direction
  • - Decipher the reactions of your colleagues to better support them
  • - Adapt your communication to the profile of each employee
  • - Acquire the tools to defuse tensions and conflicts within the team
• Manager la phase « post-crise »
  • - Manage the grief curve and support your team through change
  • - Debriefing, feedback or feedback: capitalize on the crisis and learn from it
  • - Transform the problem into an avenue for improvement
  • - Implement sustainable and effective solutions
  • - Develop the organization and define new processes to respond to a new environment